In today’s global economy, the salesman needs to understand the business environment.We focus on the key external factors that influence decision-making in the organisation. Then we assess the functional and operational issues inside the organisation.

We focus on the design, development and implementation issues of management strategies in international businesses. We review the importance of internal resources, competences and management styles, and how they deliver competitive advantages.

• Administrator: Sylvie Debaty
• Administrator: Frédérique Pedreno
• Administrator: Cécile Rébillard
• Administrator: Admin User
• Administrator: Eric Villard